More visitors, more litter. What can be done?
2 June 2026
SPONSORED CONTENT
Councils are invited to join NSW’s award-winning Ground Swell program, developed and delivered by Take 3 for the Sea. The program has been specifically designed for the NSW’s visitor economy community and is free.
A one-hour workshop is available online or in-person, and aims to provide councils, destination marketing organisations and their tourism operator networks with proven strategies, solutions and resources to reduce and prevent visitor litter, its serious environmental impacts and cost to councils and ratepayers.
Who should participate?
The program is designed for economic development and tourism marketing teams, sustainability and waste education teams and networks of tourism operators in mind.
It is guided by the program's seven key factors for litter prevention, the NSW Visitor Economy Litter Prevention Strategy 2030 and Litter Reduction Toolkit for NSW Tourism Operators.
Take 3's Ground Swell program provides a platform for positive conversation and connection between LGAs and their communities.
Common litter challenges, strategies, solutions and actions are openly shared, leading to stronger understanding and commitment by all to tackle issues in a positive and collaborative way.
The Ground Swell program equips and empowers participants to collaborate, take the lead in their community, to own it and act, to make a point of reducing visitor litter in NSW’s beautiful holiday destinations – for the future of your destination and their business, sending a powerful anti-litter message to the community and visitors alike.
Ground Swell dovetails with Ecotourism Australia and Earth Check credentials and is recognised by the Banksia Foundation as an award-winning sustainability program.
Visitor litter is everyone’s business. Act now.
For more information or to book a workshop, email Juliette at [email protected] or phone 0407 900 266.
This project is a NSW Environment Protection Authority Waste and Sustainable Materials Strategy initiative, funded from the waste levy.