Excellence in Communication
Division A (population less than 30,000)
Winner: Parkes Shire Council - Parkes Elvis Festival Communications Strategy
This strategy reflected very thorough planning and deep engagement with stakeholders to develop relevant marketing assets that resulted in significant increase in engagement and attendance.
Division B (population 30,000-70,000)
Winner: Clarence Valley Council -Communicating in Recovery
Outstanding. An amazing example of innovative and responsive best practice that is informed by the community and also specialised sources such as Red Cross and NY post 9/11. As someone who was directly impacted by bushfires last summer and is involved in community led recovery, this is a fantastic example of how to implement a disaster recovery engagement plan within existing resources.
Division C for Councils (population over 70,000)
Winner: Ku-ring-gai Council - Get Ready Ku-ring-gai Bushfire Awareness Campaign
Excellent project. The success was really hinged on the development of the simtable which enables 3-D simulations of severe bushfire events using local data, from soil type and fuel loads through to wind speed and topographical information. The metrics are clearly outlined and an indication of the budget and resourcing required is fairly clear. This project gets higher marks because of the innovation element and also the collaborative approach taken with relevant partners.
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